I have been working in the field of digital marketing as a performance marketer for more than 10 years. In this time span I have not only provided Google ads and Facebook ads management services to over 30 clients but have also managed to be a successful affiliate marketer myself promoting various affiliate offers using Google and Facebook ads.
1 : Earned over 87000$ in affiliate marketing using Google and Facebook ads
Any performance marketer can claim to run ads for clients using client money. So what if the campaigns give no return? The marketers have nothing to lose and they would just go to the next client. But what matters is using your own money to run campaigns and be profitable.
I have used different types of campaigns in Google and Facebook ads and have earned more than 86000$ of revenue on one of the biggest affiliate marketing network with an ROI of more than 246%
2. Increased Sales By 30% Over a Year for Away Travel
To effectively introduce Away Travel to a wide audience and increase brand awareness, a comprehensive strategy was devised using a combination of Google and Facebook ads.
1. Define the Target Audience
- Demographics: Age, gender, income level, and location.
- Psychographics: Travel preferences, lifestyle, and interests.
- Behavioral Data: Purchasing habits, brand loyalty, and online behavior.
2. Develop a Strong Brand Identity
Visual Identity: Ensure that logos, colors, and imagery are consistent and resonate with the target audience.
Brand Messaging: Craft a clear and compelling value proposition. Highlight key differentiators like design, functionality, or sustainability.
3. Paid Advertising: Implement targeted ads on social media and Google Ads to reach specific demographics and interests. Spent of more than $35,000 per month on total ad campaigns.
Results: The launch of effective marketing campaigns saw a 20-25% increase in brand awareness and consideration within the first few months.
Led to 30% increase in sales over the first year.
Andre’s is a Swiss chocolatier based in Kansas City, MO
Although they have a popular product, that also means that there’s a ton of fierce competition too.
As a result, Andre’s decided to employ our services to increase their brand awareness, and of course, to boost their online sales. And we did it!
By using our Google Advertising services, they were able to generate $13,686.90 in revenue.
We made sure that our Google Ads reached their specific target audience by having our ads appear when someone searched one of the relevant keywords we selected,
Moreover, we included copies and CTAs that would entice consumers to buy.
Our Results : 287 conversions resulting in over $13.6 thousand dollars in revenue, giving them a 225.25% ROI.
4. Achieved 12k conversions at 4% conversion rate for home improvement company
Achieved more than 12000 conversion leads for a home improvement company based in Mumbai. It was into various verticals like water proofing, home painting, pipe fitting etc.
Since there was a substantial search volume for all the services combined campaigns were set up with Google Search Ads for primary conversions and Google Display Ads for re marketing.
Achieved more than 12000 conversions in form of leads at a rate of more than 4% through the account. The total ROI was more than 10x.
5. Created a sales-oriented conversion campaign and got ROAS of 2.86
Getting direct sales through an online website is a tough job in the home improvement industry, specially when it comes to home painting bookings.
Here, normally the online campaign conversion metrics are focussed on getting leads.
We ran a sales-oriented conversion campaigns for sales for home painting service and got ROAS of 2.86. A/B testing of ad copies, landing pages and campaign metrics were instrumental in getting these results.